[Video] Contractors as Referral Partners

by Terri | Marketing Articles

Contractors as Referral Partners Let’s talk about contractors as referral partners today. This question came up in our Q&A this week, and I think it is valuable information for everyone to hear.  The Question: A new contractor called me to set up a meeting over...

[Video] Why You Should NOT Increase Your Hourly Rates

by Terri | Marketing Articles

I want to talk to you today about the comparison monster. I call it a monster because it’s that damaging and that bad. It’s when you compare how you’re feeling to what it looks like on the outside of somebody else’s life. And by doing so, we can...

[Video] Don’t Lower the Bar

by Terri | Marketing Articles

I want to talk to you about e-design. I have received a lot of questions about e-design in my live Q&A calls. They’ve mostly been about whether we should lead with this. Should this be the new front end of my web site? Should this be the new thing that we’re...

[Video] Podcast – Designer Marketing Tips

by Terri | Marketing Articles

I am delighted to tell you that I just finished a podcast with LuAnn Nigara of A Well-Designed Business. I think it came out really well, and I hope you take a few moments to listen to it.     It’s all about design fees, which is an exciting subject...

[Video] Giving Clients What They Want

by Terri | Marketing Articles

Today I would like to talk to you about an old sales outage. It goes like this, “You’ve got to give them what they want before you give them what they need.”     Now the reason I’m talking to you about this is during one of our business coaching...