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Episode 58: The 4 Rules of Pricing

Have you ever done a design job that you didn’t get paid for until months after the design was finished?

This episode is going to make sure you avoid ever being in that position again. There are four rules of pricing that profitable design businesses follow, and believe me, I learned them the hard way, so now I’m sharing them so you don’t have to. 

When you follow these pricing rules, your design jobs will run more smoothly, your clients will be easier to handle, and your business is going to be more profitable in the long run. 

If you’re interested in this episode, I’m guessing you’re having some issues with communicating your pricing and getting paid. Look no further! You’ve come to the right place.

Topics We Cover in This Episode: 

  • The four rules of pricing that profitable businesses follow 
  • Why you need to explain to clients that design and purchasing are separate services 
  • How to avoid being seen as a furniture salesman or personal shopper 
  • A script you can use to explain your pricing to a client 
  • The importance of getting paid before you start designing 
  • Ways to simplify your bookkeeping 
  • What to include in your purchase proposal 
  • How to keep your finances documented, clear, and organized 
  • Why you should never sell products on a cost-plus basis

Here at IDBA, we’re all about helping you get paid what you’re worth, and the principles in this episode are foundational to that. Start following these four rules of pricing and see what happens! 
There still is time to register for Success Secrets of High-Income Designers. This 3-part webinar series will show you how to stop undermining your value as a designer and start creating a business you love. Register HERE!

Resources Mentioned:

Success Secrets of High-Income Designers

Where We Can Connect:

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Other Episodes You’ll Enjoy:

Episode 55: Growing Too Fast

Episode 56: When Should I Hire?

Episode 57: Abundance vs. Scarcity

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