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2020 Summit

Mastering Design Fees & Pricing

Discover the recipe to breaking through the barriers holding you back, finally getting paid what you are worth, and enjoying more freedom! 

Join Us

Wednesday, November 4th thru Friday, November 6th, 2020
Virtual experience
10:00 AM EST – 6:00 PM EST

Modern

Designers Guide

However, this hasn’t happened as quickly as you expected because it is not enough to be a fabulously creative designer. Your business skills need to be at the level of excellence as your design skills, and quite unintentionally, you are in your own way.

And making a simple choice now can make a world of difference…

You already have what it takes to become a confident designer, offer your beautiful design gifts to the world, attract high-paying clients, and get paid what you deserve.

Now, you just need to learn the strategies to make it happen.


The 2020 Summit – Mastering Design Fees and Pricing is where your passion for design combines with the ability to earn what you’re worth to become a reality.

You Can Embrace Your Beautiful Design Gifts and Attract High-Paying Clients… and Become a Confident, Well-Paid Designer

The 2020 Summit is for the designer who is ready to stop trading dollars-for-hours and step into leveraging their business. With fee-based design services, you can make a significant difference in the lives of far more people while being well-paid.

And while money is important, this goes way beyond what’s in your bank account.

By attending this training, you will uncover the freedom and fulfillment you’ve always wanted.

What past attendees say about our annual Summit

What past attendees say

about our annual Summit

experience…

What Designers are

Saying

Summit was filled with valuable information which has inspired me to take action. I've implemented your design knowledge from previous sessions and your valuable advice has improved my business.

Diane Swenson, Allied ASID, NKBA Bella Designs

I have been to many conferences and learned so much, however I have never had one touch me so spiritually as this one did. I found so much value from the information and especially the people.

Roseann Freita, Vice President, Archipelago Hawaii

I don't know when it happened exactly but I realized I can be as big as I want to be. I can do anything I want to do. I can make my dreams a reality. I am the only thing standing in my way. Well, not anymore!

Monica Nichols, Linked Design Group

There were several Ah-ha moments, but the one that threw me over the top was when Terri said no-one becomes successful by themselves. Athletes need coaches, etc. I loved how I felt when I left. Very positive and uplifted.

Adrial Cogdal, Adrial Design

Can You Be the One to Significantly Impact Your Clients’ Lives While Leaving Your Footprint on the World?

YOU PROBABLY FEEL FRUSTRATED AND OVERWHELMED IF YOU:

Modern

Designers Guide

  • Attract six-figure design jobs, but something’s still not right, because after all your hard work, you don’t have much to show for it
  • Work on little jobs that eat up tons of your time, don’t produce a profit, and you’re stuck not knowing how to change them into paying jobs
  • Dream of those design jobs where you could use high-end furniture, but you don’t know how to attract those clients
  • Only attract the types of clients who just want the cheapest price to be found on the internet
  • Love the technical and architectural side of the business, do great remodeling jobs, but can’t seem to make a good living doing them
  • Do an excellent job on remodels, your clients are thrilled with the results, but you can’t seem to get to the next phase of interior design or furniture

YOU KNOW THAT SOMETHING IS BLOCKING YOUR PROGRESS BECAUSE YOU:

Modern

Designers Guide

  • Bill by the hour and it never works well, because you don’t track your time, you forget to send time invoices, and when you do send one you reduce it with some “no charge” items because you think no one would pay you that much
  • Know some designers are receiving design fees of $15K, $30K, $50K, or even $80K and more, but can’t imagine how you could ever say that number to a prospective client and have them actually agree
  • Realize your years of experience allows you to do design work very quickly, but billing dollars-for-hours results in you being paid less than someone with far less experience (Hint: Something’s wrong with this picture!)
  • Would love to be fee-based but you are afraid to do it because no one ever showed you how, and it is too risky to make up stuff and see what happens.

At Summit 2020, you will gain the confidence to make the shift and get the “recipe” for making consistently profitable fee-based offers for design services.

Testimonials from our success money/clients…

Testimonials from our

success money/clients…

What Designers are

Saying

I appreciated the Summit and the clarity Terri provided. The steps to reprogram what was, to a structured new way of being in a business, really freed me from being stuck in changing.

Deb Reinhart, ASID, Deb Reinhart Interior Design Group

My aha moment was realizing that my peers see me as bigger then I see myself. I love The fellowship that happens with the other designers


Jennifer Willey, J Willey Designs, LLC

Join Us

Wednesday, November 4th thru Friday, November 6th, 2020
Virtual experience
10:00 AM EST – 6:00 PM EST

Summit 2020 is Where You Will Learn to Shift Your Inner Beliefs and Discover the Proven Strategies That Will Give You the Freedom, Fulfillment, and Income You Deserve

Summit is where you do the “inside” work that allows you to shift into the abundant, confident, well-paid designer you are destined to be.

After spending 3 days with Terri and our IDBA members, you will…
  • Allow yourself to dream bigger than you have ever allowed yourself to dream before
  • Eliminate the obstacles that have been slowing you down or stopping you so that you finally “get out of your own way”
  • Handle all doubts about your value and the value of what you bring to your clients so you can step into your true worth
  • Set boundaries around jobs and clients so that clients respect your opinion and time
  • Become comfortable asking for substantial money for yourself
  • Quickly and confidently make fee-based offers for design services
  • Understand how to price yourself and the product you are selling so that you don’t leave money on the table
    (and your clients will love it!)

The dreams that once seemed out of reach will materialize once you eliminate limiting beliefs and embrace your hidden talents. That is why your attendance at 2020 Summit is vital.

Stories of Transformation

from IDBA Members

Who is 2020 Summit For?

Pros

You have been in design for a number of years and want to re-imagine and maximize the profitability of your business. You realize the way we used to “do design” isn’t what works now, you are leaving money on the table, and you need a simple way to run your business and get paid your worth.

Third Act

You are in the later stages of your design career and want to streamline your business to have more time for self care, travel, and family. You want to have a design business that curates just a few enjoyable and highly profitable jobs every year.

Stars

You already attract plenty of clients and design projects but are overwhelmed with too much to do, frustrated with not creating the income that you should have, and don’t have the time to figure it out. You want to graciously let go of the small stuff and focus on the really good jobs.

Leaders

You see the possibilities that others don’t. You are committed to playing a bigger game, high-end design for elite clients, with huge visibility backed by a “rock star” team, and substantial bottom-line profit. You are looking for clarity and support to create and expand your powerful big vision.

Game Changers

You are focused on creating a new awareness of healthy and supportive environments, developing the marketplace demand for sustainable furnishings and finishes, or even new ways of bringing benefits of good design to everyone.

Beginner

You are just starting out on your design entrepreneur path and have realized that being able to design a fabulous room is only one-half of the success formula. You want to start out right, understanding your value, and charge what you are worth.

Creatives

You are a painter, florist, furniture maker, window treatment specialist, or other design creative professional who wants to expand your business. You’re ready to play a bigger game and make more money.

IDBA Members

You have done a great deal of personal development already. You are ready to dive deeper into your wisdom so that you can be a more powerful expression of yourself for your business and those you serve.

Designer Stories

Designer Stories

I am finally ready to try flat fee structures and taking the rest of my career to the highest point! Loved the discussion about fixed fees and not aligning my fees to what architects charge.

Debra Stewart, Debra Stewart Interior Design

I returned home from Summit with such a positive, energizing feeling about myself as a designer & the possibility of what my business can be, that it almost seemed like a dream!! I cannot thank you enough for providing such a wonderful forum for interior designers.

Karen L. Johnson, Karen Lee Johnson Interiors

Claim My Spot

General Admission

Registration for the 2020 Summit event is now closed. Want to be the first to know about our next event?

Enhanced Access

Registration for the 2020 Summit event is now closed. Want to be the first to know about our next event?

Learn how to get paid what you are worth

Stories of Transformation

Stories of

Transformation

from IDBA Members

from IDBA Members

This was my first time to attend a Summit and

I found it restorative and transformational...
I find myself repeating things to myself when
I start to go to a negative or scarcity mindset that helps bring me around to a more positive place.

Karen Burris, Ice Interior Design LLC

Summit was great!!! It was uplifting and motivating for me both professionally and personally. I made wonderful connections with other designers across the country and I know some will be lasting friendships.

Marguerite Grimm, Design for Living, LLC

What to Expect from Our Virtual Event

What to Expect from

Our Virtual Event

What to Expect from Our

Virtual Event

Interior Design Business Academy has successfully run a variety of online virtual workshops and trainings for over 6 years.

By joining us for an enjoyable and exciting virtual 2020 Summit, you’ll be able to participate in the following:
  • Virtual Networking
  • Interactive Q & A
  • Mix & Mingle
  • Dancing (yes, it is true!)
  • 1:1 virtual conversations
  • Easy-to-use technology
  • Breakout sessions
  • Downloadable exercises & handouts
  • Online chat
  • Presentation content

Our goal for your virtual experience:

100% engagement online (with your heart) as if we were all together in the same room.

To make this year’s virtual event a success, we took a deep dive into what makes our in-person events so powerful and amazing. We’re taking that same energy and putting all those aspects into our 2020 Summit. That ensures you won’t miss a thing, and you’ll still be able to enjoy the experience of connection and closeness that’s prevalent for our live events!

We are still committed to giving you the same valuable content you won’t find anywhere else, including worksheets, paired sharing, Q & A and discussion times, as well as incredible opportunities for you to connect with other attendees for support and encouragement.

Why We’re Ensuring the Best Possible Virtual Experience

  • Now, more than ever, we are living in a society that is increasingly isolated and shies away from full engagement, especially online.
  • It’s our natural instinct as humans to want to connect with others, be seen and heard for who we are, and feel significant, even loved.
  • We have found that participating and leaning online is done best when we don’t hide our true selves.
  • All of us learn better and are capable of more when we feel connected to others, share within a community, and feel supported by others.
  • We can still discover a way to bond online by following a particular protocol that is quickly becoming “The IDBA Way” of Conscious Engagement Online.

How You Can Fully Engage and Participate Virtually at Our 2020 Summit 

Our ultimate goal is to provide a Sacred Space for all attendees that matches every aspect of the magic created when we meet together in person.

While an online environment makes it very easy to stand back and hide behind our monitors with the camera turned off, it’s still essential for us to create a deep connection for this environment…

To make this a success, we are dedicated to having all participants show up as professionals, who are personally responsible for being engaged and conscious when interacting with our community during this virtual experience.

We will provide our Interior Design Business Academy Conscious Engagement Online Handbook to help you prepare ahead of time

Terri can’t wait to provide everyone with an incredible virtual experience (as she is really good at doing!) She intends for 2020 Summit to be (almost) as good as if all attendees were in the room sitting next to each other!

Hear what

other attendees 

have to say:

Hear the Stories from Past Summits

Hear what other attendees

have to say:

Agenda

Important

The 2020 Summit: Mastering Design Fees and Pricing is intended for serious designers and creatives. Please don’t register unless you plan to attend all the live sessions. We will start at 10:00 am EST time. Sessions are not available for replays and recordings unless you have purchased Enhanced Access

Events Dates

Wednesday, November 4 – Friday, November 6, 2020

Evenings

Please do not make plans for the evenings, as some event sessions may continue past the designated time.

Times

We will begin promptly at 10:00 AM EST each day and continue to 6:00 PM EST. The 2020 Summit will end at the earliest at 6:00 PM EST on Friday, the final day.

Testimonials

Testimonials

Meeting with Terri was a major turning point. I don't do anything less than a $10,000 design fee, and I pick and choose my clients


Janet Patterson, JPID Studio

The camaraderie of the group and everyone's positive energy including our fearless leader, Terri, who brought us all together for this marvelous experience that truly reset my mindset in a positive direction!

Susan Sissman, Susan Sissman Design

My income is up 20% covering the cost of working with you and I feel confident it will continue to rise.


Nancy DelSanto, Ask Decor

Now, I'm consistently signing on projects with flat fees of a minimum of $10,000, and this year, I'm just under the $200k mark.

Megan Siason, M Studio Interior Design

Day One - Possibility

Discover why some Designers are phenomenally successful with high-end clients and big-budget jobs, while other designers struggle with cheap clients and trying to match internet prices. Learn how you can transform into one of the successful ones!

During the Day One session, you will discover:
  • How to know you are playing too small
  • Why it is so difficult to price your work and even more challenging to ask for that much money just for yourself
  • The reason why you don’t bill all those hours that you work and what you can do to correct it
  • How your own personal money story controls the level of client you are attracting and how you can easily change that story.
  • How to get rid of trading dollars-for-hours and leverage your business with design fees
  • How to have clarity intention around what you actually want
  • How to discover your bigger why and use it to support your business
  • How to see the opportunities, clients, and jobs that are right under your nose (and take advantage of them right now!)
  • Why you don’t need to lose sleep about how you will reach your goals
  • Why you already know how to create the design business of your dreams (you will be surprised at the answer!)
  • The formula for instantly manifesting what you want

Day 2 – Reflection

Uncover the limiting beliefs that are unconsciously holding you back from what you deserve. You will learn how to upgrade your wealth consciousness to attract more ideal clients as well as clearly and confidently ask for what you want, including big design fees and high-end products.

During the Day Two session, you will discover:
  • Why what you want hasn’t happened yet
  • How to clearly and confidently ask for what you want, including big design fees and high-end products
  • How your mindset actually creates your reality
  • How to upgrade your wealth consciousness in a way that attracts the clients you want
  • How to determine if you have an “abundance mentality” or a “scarcity mentality” and where it came from
  • How to unearth your core beliefs about money (and whether they propel you to success or they keep you struggling)
  • How to eliminate over-delivering and undercharging your design jobs once and for all
  • How to set boundaries that protect you and gain your client’s respect
  • How to start charging all the time that you are working for a client and feel really good about it
  • How to determine the exact fears that are stopping you from being more successful and what to do about them
  • How to eliminate fear and doubt from your life immediately so that you can play the bigger game
  • How to reprogram your self-image and what you believe to be true about yourself
  • How not to get sidetracked by negativity and the nay-sayers in your world

Day 3 – Ownerships

There’s no better time than now to take action on a big goal, even if you don’t feel like you know enough yet. You’ll have a better understanding of why the value you bring to a design job determines what you will be paid, not the number of hours you spend doing it. It’s time to stop procrastinating and delaying your dreams and start embracing abundance in your business and life.

During the Day Three session, you will discover:
  • How to take action on a big goal even if you don’t feel like you know enough yet
  • Why the value you bring to a design job determines what you will be paid, not the number of hours you spend doing it
  • How highly successful entrepreneurs do things differently than others (and what they do that you can model immediately)
  • How to get past your perfectionism and create design service packages for your clients that they can easily say yes to
  • How to figure out design fees for a job that you know is going is pay you well you and make your client happy
  • How to stop procrastinating and delaying to take immediate and decisive action toward your goals, every time.
  • How to price product so that you have a profitable business and what to do with retail and internet shoppers
  • How to set up a remodel or construction job so that you are well paid
  • How to know when it’s the right client and job opportunity for you
  • How to be courageous, confident, and successful in presenting big design fees numbers and expensive product purchases
  • How to stretch beyond your existing comfort zone, go after and win that big job
  • How to easily upgrade your everyday reality and quality of life (without draining your bank account)
  • How all this turns on the faucet of abundance so that money flows to effortlessly to you

Join Us

Wednesday, November 4th thru Friday, November 6th, 2020
Virtual experience
10:00 AM EST – 6:00 PM EST

FAQ’s

When is Summit?

The 2020 Summit: Mastering Design Fees & Pricing will be held virtually.

Wednesday, November 4th thru Friday, November 6th 

Each day of the Summit will start at 10AM EST, and will conclude at 6PM EST (at the earliest) – please plan accordingly.
All sessions will be held virtually so come prepared – have materials to take notes and don’t forget your favorite beverage!

What else should I know about Summit?

Even though the 2020 Summit will be held virtually, be prepared to move around. Not only will you be actively engaging with other participants, but you will also need to be ready to dance!

We want to keep this event as intimate as possible, so we’re limiting attendance to only 100 spots. Many of these spots will be taken by our current IDBA students, so be sure to grab a spot before they fill up!

What if I purchase a ticket and find out I am unable to attend?

While we prefer you to attend and participate with other attendees, you can watch and listen to the recordings once the event has ended if you’ve purchased Enhanced Access to 2020 Summit.

If you have purchased General Admission, you will not have access to the recordings after the event is over.

You can cancel your attendance and request a full refund up until October 20th. If you are canceling after that date, we will issue you a credit towards another IDBA product or event.

If I purchase a ticket and can’t make it, do you offer refunds?

YES! We are planning on having just as much fun (or even more!) as we would if we were meeting live, in-person.

There will be plenty of opportunities for you to engage and interact, including Q & A and discussion times, online chat, virtual networking with like-minded designers and professionals, and even dancing!

Why It’s Essential for You to Attend 2020 Summit

Why It’s Essential

for You to Attend

2020 Summit

Why It’s Essential for You to Attend

2020 Summit

I am going to make two big statements.

After 10 years of mentoring, teaching, and guiding design professionals, I am even more certain that …

Your results and success as an interior designer are a direct and irrefutable reflection of your inner beliefs.

Your income and the level of client and design jobs you attract is a direct reflection of what you believe will (and expect to) happen…

I am not kidding.

In fact, I would lay down my reputation on it.

Here’s what you need to know…

Your EGO is going to come up with a ton of reasons for you to NOT attend…

Your family. Your clients, jobs, the installs.

The timing.

These very rational excuses are just your ego doing everything it can to keep you in the same place you are now and maintain the status quo. That’s it’s job.

But, what you also need to know is that the only way you breakthrough is to COMMIT to doing whatever it takes to achieve the life, clients, and jobs you want.

It is easy to say, “I am not ready,” or “I’m gonna figure this out on my own,” or “I’m not sure if this is exactly right for me.” It’s your ego’s way of bargaining with your future and saying, “Oh, I will do it next time.”

The resistance you are experiencing to join us in November is the exact EVIDENCE telling you this NOW is YOUR time to breakthrough and attend.

These very rational excuses are just your ego doing everything it can to keep you in the same place you are now and maintain the status quo. That’s it’s job.

But, what you also need to know is that the only way you breakthrough is to COMMIT to doing whatever it takes to achieve the life, clients, and jobs you want.

It is easy to say, “I am not ready,” or “I’m gonna figure this out on my own,” or “I’m not sure if this is exactly right for me.” It’s your ego’s way of bargaining with your future and saying, “Oh, I will do it next time.”

The resistance you are experiencing to join us in November is the exact EVIDENCE telling you this NOW is YOUR time to breakthrough and attend.

Join Terri At Summit!

Join us at Summit to discover what’s been holding you back and release it once and for all so you can finally have the life and business you deserve.